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Food services sample marketing plan

This Food Services Marketing Plan was created with Marketing Plan Pro software. Chef Vending is a start-up vending machine and commercial food and beverage dispensing equipment company.

Executive Summary (excerpt)

Chef Vending (Chef), LLC is a family start-up business that specializes in importing vending machines and commercial food and beverage equipment from Spain. Chef will penetrate the vending industry with innovative, first to market, high quality vending machines. Chef will establish our own vending routes in the Southern and Central Florida region. Chef also plan to participate in the $321 billion food and beverage industry by supplying high-quality innovative equipment. With the establishment of one strategic alliance with a national brand name in either of their vending lines, Chef expect to easily exceed the financial forecasts.