Version 9.0
£129.99
MARKETING PLAN PRO 
Produce a professional marketing plan
Five unique outline options
Create the type of marketing plan that you need for your particular planning situation. Whether you are launching a new product or preparing a market summary for your team, Marketing Plan Pro creates the professional documents you need.
Choose from these marketing plan outlines:
- Complete marketing plan
- Sales plan
- Strategic marketing plan
- Financial plan
- Implementation plan
Improved report writer
Based on your document type, the Report Writer will generate a finished report that includes only the data relevant to your business and your marketing and planning objectives.
Preferred format
Marketing Plan Pro uses a format that is recognised by the top marketing consultants. Philip Kotler, author of the prestigious marketing book Marketing Management published by Prentice Hall, recommends Marketing Plan Pro as the preferred choice to create a marketing plan.
Marketing Plan Pro designs your plan to best fit your specific needs, based on the simple answers to the EasyPlan Wizard®. Your responses enable the software to select the outline that best fits your business and marketing goals. This format combines all text, tables and charts to effectively communicate your plan to your audience.
Your final document will be collated and organised for you, complete with a cover sheet, a table of contents and your selected appendices in a complete and impressive plan.
Built-in formatting
When you finish your plan, use the Print command and Marketing Plan Pro will print a beautifully formatted document that automatically merges text, tables and charts. It lays out every page and creates a document that will get noticed.
Your plan will print with a table of contents, cover page, and detailed appendices, and if you have a colour printer, your plan can print in colour as well. This is the plan that makes you look good!
Fits every industry
Plan outlines should fit the needs of your specific business. Marketing Plan Pro dynamically produces your plan outline as you move through the EasyPlan Wizard®.
The tailored outline reflects the difference between various types of business, such as start-up vs. established companies and products vs. service-based businesses. You still have the complete flexibility to rename, add, or delete topics on your own.
Make it your plan, unique to any other, all with the efficiencies of Marketing Plan Pro. Use the power of the software to your advantage.
Free PowerPoint presentation templates
Marketing Plan Pro includes free PowerPoint templates to make presenting your plan to colleagues and managers easier than ever, saving you valuable time!
We have partnered with PresentationPro to deliver a set of five professional and graphically sharp templates for your marketing plan presentation. PresentationPro also offers each Marketing Plan Pro customer an additional 10% discount on their PowerDESIGN package, which includes thousands of PowerPoint designs, 3D clip art, and animated titles.
Strategy Pyramid
The proprietary Strategy Pyramid tool graphically illustrates the three critical steps toward successful strategy implementation: strategy, tactics and programmes. The strategy pyramid will help you link these important steps together, each conceptually and visually supported up the pyramid to assure strategic alignment throughout your marketing plan. Marketing Plan Pro allows you to insert as many as you need.
Creating and implementing tactics that align with your company strategy will be more tangible and complete than ever before with this proven marketing planning tool.
Produce impressive visuals with ease
Charts are automatically generated so your marketing plan looks impressive from start to finish. Based on the information you enter, Marketing Plan Pro creates Sales, Expense, Channel Forecast, Competitive Analysis and Contribution Margin charts in full colour.
You can add to the visual impact of your marketing plan by importing your own logos, graphics, and photos. Import and export text, data, charts and more from Word and Excel. No other marketing tool gives you this level of direction, flexibility and creativity in creating your marketing plan.
