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This Shaved Ice Beverage Business Plan was created with Business Plan Pro software. Ice Dreams is a start-up retail business selling shave ice, soft drinks, and licuados.

Executive Summary (excerpt)

Ice Dreams will sell shave ice as its primary product in addition to soft drinks and frosty Latin drinks called licuados. Shave ice is the hottest new dessert since frozen yogurt! Shave ice is heating up rapidly and shows no sign of cooling (Crystal Fresh, Inc., 1995).