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This Pie Restaurant Business Plan was created with Business Plan Pro software. UPer Crust Pies brings a taste of Michigan's Upper Peninsula to town by importing traditional recipe hand-sized meat and fruit pies for sale in a new fast-food restaurant venue.

Executive Summary (excerpt)

UPer Crust Pies will specialize in meat, vegetable and fruit pies made using old-country traditional family recipes from the UP - Michigan's Upper Peninsula. Our pies will be baked fresh everyday and sold hot directly to customers through our retail stores. We will also sell frozen pies in lunch and family sizes that can be cooked at home in an oven or microwave. Our products are low fat and free of genetically modified ingredients and will be complemented by an assortment of fresh premium salads and desserts.