Office Furniture Manufacturer Business Plan

A complete business plan for Willamette Furniture

Executive Summary (excerpt only)

Willamette Furniture Mfr. has been riding a growth spurt, having discovered the high-end direct mail channel that gave us a push to new potential volumes through channels. Bolstered by appearances in specialty catalogs, we were able to develop another additional channel through distributors of office equipment that sell directly to corporations.

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